Join Brand View at the Online and Digital Grocery Summit USA 2016, 3 November, at the Hyatt Regency O’Hare in Chicago.
Brand View is pleased to be the lead sponsor of the USA’s premier ecommerce event exclusively for grocery retailers and CPG brands, brought to you by My Digital Shelf.
Now in its second year, the event will bring the biggest names in CPG retail together in one room providing exceptional networking and knowledge-sharing opportunities.
This year’s speaker lineup is second-to-none, with speakers from:
The Evolving Brand-Retailer Relationship
Brand View’s Senior Vice President, Client Services, Matthew Ferguson will be taking to the stage at the event at 2:00pm to present on ‘the evolving brand-retailer relationship’.
The relationship between branded manufacturers and their retail partners is evolving. Brands have long been anxious to ensure their products receive maximum exposure in retailers’ stores, but today brands have a far larger set of tools at their disposal to help shoppers discover and explore their products when shopping in stores or online. Brands are also working to unify their content and messaging across every retail channel. This session will quantify the extent of the challenges with product content, answer why assortment monitoring is important, and conclude with an appraisal of brand representation.
As well as presenting, Brand View will be exhibiting all of our ecommerce products and services. Visit the Brand View booth to be among the first to see our transformative new analytics, the Brand View Scorecard. Brand View Scorecard enables manufacturers to benchmark, report and effectively manage their online performance. The customised, KPI-led scorecards deliver targeted, actionable insights to Global Directors and regional Operational Teams to enable continually improved online performance.
About the Online and Digital Grocery Summit USA 2016
Watch this short video filmed at the UK event to find out what to expect at next week’s event.
There are a limited number of tickets still available. Don’t miss out! Register to attend today.